Press Pack

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This Press Pack has been designed to give easy access for journalists and others seeking facts and media content for communications around Fresh Expressions. If you require any further information, links, images or case studies please drop us a line at the details above. Many of the Fresh Expression Team are available for interview on request and you’ll find contact details for the different folk working on particular areas of Fresh Expressions in this Pack.

Our Latest Press Release 

Find out about the changes to Fresh Expressions Leadership and Structure coming in March 2019.

Fresh Expressions Press Release Leadership Changes Feb 2019

Fresh Expressions – Our story so far

In the late 1990's and into the New Millennium, the Church of England conducted a process of investigating and encouraging the pioneering of new forms of Church expression which sought both to respond to the decline in church attendance but also to rapid changes in culture.  Archbishop Rowan Williams coined the phrase "mixed economy" to express the concept of a varied approach and varied shapes of Church within a 21st Century context.  These experiments in mixed-economy practice were already taking place and often flourishing so the 2004 report Mission Shaped Church sought to characterise these changes in approach which saw new and different expressions of gathering as Christian disciples taking place.

The report argued that the "time has come to ensure that any Fresh Expression of Church that emerge within the Church of England, or are granted a home within it, are undergird by an adequate ecclesiology."  This and other recommendations led to the appointment of Bishop Steven Croft to lead this movement and shortly after, the involvement of ecumenical partners such as the Methodist Church and United Reform Church.

Fresh Expressions has since been led by Bishop Graham Cray and now by Rev Phil Potter and has gone through many changes and adaptations.  However, the movement remains predominantly the same - one which seeks to create and imagine church for those who don't normally attend it.

"a Fresh Expression is a form of church for our changing culture established primarily for the benefit of people who are not yet members of any church" (Bishop Steven Croft, 2006).

You can find out more about our story on this website.

Fresh Expressions Press Resources

We have several resources available for professional journalists. Please contact us if you require further support, files in a different format, or have any other questions.

  • Logo Pack including Hi-Res images
  • Still photograpy and images in high definition and web resolution.  We can provide a variety of still photography options please contact for details.
  • Audio and video sequences in various formats.  Again we can provide high-res video sequences for news journalists
  • We are able to provide team members and practioners for interview.  Please contact us at for more details.

The Fresh Expression Team

You can discuss more about the Fresh Expressions Team and its Partner organisations within this website.

Fresh Expressions Stories and further reading.

Want to know more? We have an archive of stories which give a feel for how Fresh Expression work has developed over the years, as well as the most up-to-date stories and news available for everyone. Sharing stories is right up our street – so if you’d like more information about any Fresh Expression work do get in touch and we’ll point you in the right direction.

There are also a number books and publications which we recommend for a good introduction to Fresh Expressions, and some which explore a bit deeper too.   You can find these in our shop.

Sharing the stories of Fresh Expressions is a vital way for us to keep extending the reach of our work across our communities, and getting our work reported in by the media is a great way to do this. We can support you in a number of ways to get your work picked up by the press. Contact us at for a chat, or use this Fresh Expressions Press Release Template as a good starting point when sharing news-worthy stories with the press.

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